At Argyle, we believe that you should first fix the house before you try to sell it. After all, what good is an exceptional ad if the rest of the client’s experience is subpar? That is why we worked to optimize MW&M’s Google My Business account, Google Ads account, Landing Pages, and Forms to ensure that the captured attention converted into real leads – and not wasted spend.
Next, Argyle deep dove into MWM’s data and found the optimal consumer to target for their new digital marketing campaigns – individuals who suffered a car accident. We proceeded to craft new creative, copy, and create new Google Ads which enabled positive Return on Investment for the firm at lower than industry average costs.